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Sign up to receive e-mails with information regarding upcoming educational events and available resources. Send a request to join the farmers market news list with your name and e-mail address to cpa@utk.edu.

 


Managing Marketing and Financial Risks on Tennessee Fruit and Vegetable Farm Videos
 ​​
​​
​​Jonny Buchanan Video    ​                 Larry Heidkamp Video               ​​          Mike Katrutsa Video​​

​​​Tennessee organic grower Jonny Buchanan 
shares how he manages marketing and 
financial risks on his farm in Knoxville, TN.  
   ​          
Tennessee vegetable grower Larry Heidkamp
shares how he manages marketing and financial
risks on his farm in Columbia, TN.​​     
                        
Tennessee fruit and vegetable grower Mike
Katrutsa shares how he manages marketing      
and financial risks on his farm in Camden, TN.​
 


2017 Farmers Market Boot Camp Presentations


 Video 
​Using Your Records to Develop Enterprise Budgets (Margarita Velandia) Video (Click Here)
Challenges and Opportunities in the Production and Marketing of Fruit and Nut Crops (David Lockwood) Video (Click Here)
Recordkeeping Tools for Small Fruit and Vegetable Farms (Margarita Velandia) Video (Click Here)
Making the Most of Your Vegetable Crops for Market​ (Annette Wszelaki)   Video (Click Here)​

​​2016 Farmers Market Manager Training Presentations

Presenter
In the Land of Few Carrots: How Managers Can Improve Food Safety Practices at Their Market ​Faith Critzer
CPA Info#242 Helpful Hospitality Habits for Market Managers ​Megan Leffew
Helpful Hospitality Habits for Market Managers Powerpoint ​Megan Leffew
Farmers Market Disaster Management ​Tim Prather

​​2016 Farmers Market Boot Camp Presentations
How to Know If You're Making Money Hal Pepper
Where to Find Money ​Hal Pepper
Regulatory Roadmap for Farmers Market Vendors ​Faith Critzer
​Are You In or Out? Overview of New Regulations and Who They Apply To ​Faith Critzer
​Social Media and Email Marketing Basics for Farmers Markets ​Megan Leffew
​Marketing Methods to Make Money ​Megan Leffew

2​015 Farmers Market Manager Training Presentations

Presenter

​In the Land of the Few Carrots: How Managers Can Improve Food Safety Practices at Their Market ​Faith Critzer
​CPA 242 Helpful Hospitality Habits for Market Managers Handout ​Megan Leffew
Helpful Hospitality Habits for Market Managers ​Megan Leffew
Farmers Market Liability ​Rusty Rumley

 

2015 Farmers Market Boot Camp Presentations

Presenter​
Resources for Specialty Crop Growers Available Through the Center for Profitable Agriculture ​Hal Pepper
Milk Sales and Poultry Exemptions ​Mike Brown
​Whole Farm Revenue Protection ​Terri Lemire
​Be Outstanding with a Fabulous Farmers Market Booth Display ​Amy Tavalin
Are You Covered When Selling Fruits and Vegetables? Be Informed About Product Liability Risk ​Hal Pepper
Regulatory Considerations for Tennessee Food Manufacturers ​Mike Brown
Plant the Right Fruit and Vegetable Seed to Grow Your Bank Account ​Amy Tavalin

2014 Farmers Market Boot Camp Presentations

Are You Covered When Selling Fruits and Vegetables? Be Informed About Product Liability Risk ​Hal Pepper
​Catch Your Customers' Eye...With a Great Display of Colorful Fruits and Vegetables ​Amy Tavalin
Guidelines for Sampling Produce at the Farmers' Market ​Faith Critzer
How to Be Successful at a Farmers Market ​Amy Tavalin
Get On Board! ​How to Increase Sales of Fruits and Vegetables With Alternative Sources of Payment​How to Increase Sales of Fruits and Vegetables With Alternative Sources of Payment ​Amy Tavalin
Keep the Wolves at Bay - Know the Rules About Business Tax When Selling Fruits and Vegetables ​Hal Pepper
Calling All Cooks - Processing Fruits and Vegetables for Added Value. Part I ​Faith Critzer
​Calling All Cooks - Processing Fruits and Vegetables for Added Value. Part II ​Faith Critzer

2013 Farmers Market Boot Camp Presentations​​ ​​

Don't Drive With Your Brakes On Tammy Algood
Media Advantages and Disadvantages Tammy Algood
From a Produce Market to a Farmers Market Janie Becker
How to Raise Profits by Focusing on Consumer Desires Margarita Velandia
Keep the Wolves at Bay - Be Informed about Liability Insurance and Sales Tax Hal Pepper

 

Farmers Market State Compliance Guide

The Tennessee Department of Agriculture Division of Consumer and Industry Services offers a guidance document for foods sold at farmers markets.

Farmers Market Price Reports

The farmers markets price reports present weekly prices from a selection of farmers markets around Tennessee and Kentucky. The prices reported are predominant prices during each particular week. These reports may be useful for vendors selling at farmers markets or those considering using farmers markets as a marketing outlet, as well as Extension agents. 
 
For information on the reports contact:
Margarita Velandia, Department of Agricultural & Resource Economics, University of Tennessee
Phone: 865-974-7409, mvelandia@utk.edu


SNAP at Farmers Markets

USDA offers guidance on accepting SNAP through farmers markets in a publication called Supplemental Nutrition Assistance Program (SNAP) at Farmers Markets: A How-To Handbook.​​​​